EU Registered Design No. 002544171

UK patent pending GB1602578.5

Refineable Excellence

Powered by

Tunable HiFi audio interconnects and speaker cables powered by REDpurl™ Adaptive Geometry

Hand-built and designed in the UK, featuring our unique tunable REDpurl™ conductor configuration. 

Providing the highest audiophile performance our analogue interconnects allow you to optimize your connection to release the full potential of your audio system.


Free UK and EU delivery

60 day money back guarantee (see full details)

01372 800605


"Wire on Wire is a force for good in audio. It allows a degree of fine-tuning of performance between components that was hitherto unavailable, or at least was only available by churning through a wide range of very different cable designs at considerable time and expense." Alan Sircom, Editor, HiFi+, July 2019. Click for full review of Experience880 interconnect.



Advantages of a tunable design

Perhaps you have a cable that provides you with plenty of detail and dynamics and you are very happy with it. On the other hand you might feel the soundstage could be a little bigger with more depth or maybe you would like to push the musical images a little further away from you and separate the images a little more. Perhaps a little more edge to the timing wouldn't go amiss. This is what we mean by tuning so read on and find out how we take the highest performing interconnects to the next level.


'You are able to change the geometry to change the cable’s characteristics to suit you and your system. I have to say that I was somewhat sceptical but Chris Bell’s [demo at NW Audio Show] was a bit of an ear opener with clear differences being apparent with different geometries being used.' Stuart Smith, HifiPig, July 2017.


What is REDpurl™ Adaptive Geometry?



  • Unique hand-built, tunable, REDpurl™ Adaptive Geometry allowing you to optimize your cable connection through tuning.
  • Combining the highest levels of audiophile detail and dynamics with musicality.
  • Asymmetric, intersecting, non-parallel conductors address challenges of crosstalk, capacitance and harmonic modes. 
  • Three different conductor gauges fully reproduce tonal and dynamic colour across the music spectrum.
  • Tuning, using spacers at individual cable loops, allows better matching of audio components creating the music that connects with you.


"REDpurl Adaptive Geometry from the very start was always about combining the highest levels of detail and dynamics with musicality but that it was also able to tune to better match audio components far exceeded our expectations." Chris Bell, Designer. 


Find out more about our design REDpurl™ adaptive asymmetric geometry (UK patent pending). 



'Audio interconnects and speaker cables rarely involve innovation, but one might well apply such an epithet to a "tunable" British design called Wire on Wire developed by Chris Bell, a sharp-eared audio enthusiast.' Paul Messenger, Stereophile, April 2019


Great offer on our first edition, 1m pair, Experience680 tunable cable-click on image for further details


Hand-built craftsmanship


Experience880- "Happily I can report that the Wire on Wire spacers do work and create worthwhile differences between the various versions I tried." Paul Messenger, Editor, (HiFi Critic, Oct | Nov | Dec 2018).


Experience680- To put it mildly, I was stunned at how good the ‘naked’ Wire On Wire cable sounded when put head-to-head against my resident interconnect cable which has a price tag of £2,000.” Dominic Marsh, HifiPig, December 2016.




The Experience660-S "A real tour-de-force in hand-built cable geometry". Dominic Marsh, Hifi Pig, March 2018.


HiFi Critic magazine publishes an article by Wire On Wire's Chris Bell outlining the development of the REDpurl cable geometry design.  In the same edition Paul Messenger reviews the Experience880 audio cable. See News and Views for further details. 


Designed and made in Britain