EU Registered Design No. 002544171

UK patent pending GB1602578.5

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Experience660-S speaker cable using Wire on Wire's REDpurl Adaptive Geometry
REDpurl Adaptive Geometry for tunable audio cables
Experience880-Stage tunable audio cable

Free UK and EU delivery

60 day money back guarantee*

01372 800605

Tunable HiFi audio interconnects and speaker cables with REDpurl™ Adaptive Geometry


A unique cable construction releasing the full potential of your audio system 


  • Unique hand-built, tunable, REDpurl™ Adaptive Geometry.
  • Combining the highest levels of detail and dynamics with musicality.
  • Asymmetric, intersecting, non-parallel conductors address challenges of crosstalk, capacitance and harmonic modes. 
  • Three different conductor gauges fully reproduce tonal and dynamic colour across the music spectrum.
  • Tuning, using spacers at individual cable loops, allows better matching of audio components creating the music that connects with you.


 Our unique hand-braided REDpurl™ Adaptive Geometry is designed to create space and asymmetry between conductors of different diameter.

The resulting intersecting, non-parallel conductor arrangements address the ever present challenges of crosstalk, capacitance and harmonic modes, whilst the different gauges fully reproduce dynamics and tonal colour across the music spectrum.

Unique to our design is the space we have created in our cables, which allows users to alter the relationship between the conductors (and therefore the physics) at individual loops. This ability to tune allows you to explore the full potential of your audio system by making it easier to electronically match components and explore your own musical preferences.

*60 Day money back guarantee: Audition our cables in the comfort of your own home and if you are not completely satisfied you can send them back to us for a full refund within 60 days of purchase. See FAQ for further details.  


Find out more about our design REDpurl™ adaptive asymmetric geometry (UK patent pending). 


'Audio interconnects and speaker cables rarely involve innovation, but one might well apply such an epithet to a "tunable" British design called Wire on Wire developed by Chris Bell, a sharp-eared audio enthusiast.' Paul Messenger, Stereophile, April 2019


'You are able to change the geometry to change the cable’s characteristics to suit you and your system. I have to say that I was somewhat sceptical but Chris Bell’s [demo at NW Audio Show] was a bit of an ear opener with clear differences being apparent with different geometries being used.' Stuart Smith, HifiPig, July 2017.


Great offer on our first edition, 1m pair, Experience680 tunable cable-click on image for further details


Hand-built craftsmanship


Experience880- "Happily I can report that the Wire on Wire spacers do work and create worthwhile differences between the various versions I tried." Paul Messenger, Editor, (HiFi Critic, Oct | Nov | Dec 2018). See full review of the Expeience880 interconnect (please note the review carries a photo of the Experience680 first edition and not the Experience880).


Experience680- To put it mildly, I was stunned at how good the ‘naked’ Wire On Wire cable sounded when put head-to-head against my resident interconnect cable which has a price tag of £2,000.” Dominic Marsh, HifiPig, December 2016. Read full review here




The Experience660-S "A real tour-de-force in hand-built cable geometry". Dominic Marsh, Hifi Pig, March 2018. Read full review here


HiFi Critic magazine (below) publishes an article by Wire On Wire's Chris Bell outlining the development of the REDpurl cable geometry design.  In the same edition Paul Messenger reviews the Experience880 audio cable. See News and Views for further details. 




Designed and made in Britain